Area
Branding
Logo
WordPress
UI
Info
Kommerzsprayer is a professional graffiti contract business operating in Iserlohn, Dortmund, Leipzig, and internationally. Born from the passion and creativity of three long-time friends, Kommerzsprayer turns a hobby into a profession, offering graffiti art at a commercial level. The company embodies the serious yet creative side of street art, bringing it into the business world.
Overview
Kommerzsprayer sought to establish a unique and professional brand identity that maintained the authenticity and creative flair of graffiti while appealing to a broader, more commercial audience. The challenge was to create a corporate design that reflected both the artistic roots and the professionalism needed to operate in the business world.
My Role
I was responsible for designing the entire corporate identity, including the logo, color scheme, and corporate stationery. Additionally, I developed a WordPress-based website that showcased their work and allowed for easy client engagement. The goal was to create a professional yet artistic visual language that aligned with their business model and creative background. This involved a close collaboration with the founders to ensure the brand reflected their shared passion for graffiti while also appealing to a wider, more commercial market.
Outcomes & Impact
The new corporate identity for Kommerzsprayer successfully balanced creativity and professionalism. The logo and visual language stood out, helping them secure more commercial projects while maintaining their artistic credibility. The WordPress website provided a user-friendly platform for clients to explore their portfolio, leading to increased visibility and business growth. The corporate design established Kommerzsprayer as a serious player in the graffiti contract business while staying true to their artistic roots.
Client
Kommerzsprayer
Year
2018
Link
kommerzsprayer.de
Team
Chris Plonski